Client: Sei Bella Medical Cannabis Company
Agency: HybridQ
My Role: Creative Director
(with assistance of 2 other creatives as well as input from rest of team)
From Executive Summary: Sei Bella is a top of the line and luxurious medical marijuana company with a price point that reflects it. Hybrid Q ensures that Sei Bella will hit their quarter 1 sales goals by using the prepared campaign. It is understood that Sei Bella wishes to acquire new patients, drive their web presence, and dominate the luxury market in Oklahoma. Through a 15 month advertising campaign at a mid-level marketing budget, Sei Bella will be able to reach their desired target audiences. 
Key Messages:
Discover a world of elite wellness.
Our products were cultivated through a deep respect for the luxury of the flower.
Our DNA matching technology will pair you with the strain that elevates your senses
How we get the messages out there:
Packaging
Billboards
Public Relations
Events & Experiential
Email Marketing
Search Engine Optimization
Company Video

Percival the Peacock - Sei Bella's Mascot

Only Creative aspects mentioned, but if you want to learn more about the entire campaign feel free to email or message me on any of my social medias mentioned in the About Me tab.
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